Digital Audits

Helping you improve performance across SEO, content, paid media, social and email.

Uncover what’s working, what’s not, and how to fix it

Is your web traffic dropping? Has your social engagement slowed? Perhaps your ad click-through rates aren’t what they used to be - or maybe they never took off? You know something needs to change, but knowing where to focus first is half the battle.

What to expect

Each audit can be customised and scaled to fit your specific business needs, with options for more advanced analysis available.
  1. Practical advice

    Recommendations tailored to you, not just diagnostics.

  2. Fast turnarounds

    We'll deliver prioritised action points and proven frameworks, against a clear upfront timeline.

  3. Transparent pricing

    With no long-term commitment. Beginning with a free 30-minute consultation to help you plan the right audit.

  4. Audits built to scale

    From quick-wins to deep-dives, you'll also have the option of tailored follow-on support if you need it.

  5. Upskill your team at the same time

    Our walkthrough sessions provide the opportunity for learning in the round.

Enhanced technical SEO audit - £850

Uncover what's holding back your visibility and get a clear path to long-term organic growth. We examine everything from site speed to structured data.
  • Indexation & crawling

    Evaluation of branded rankings, XML sitemaps, robots.txt, and crawl efficiency.

  • URL & metadata

    Review of URL structure, title tags, and meta descriptions against best practices.

  • Technical elements

    Analysis of redirects, canonical tags, and duplicate content issues.

  • Performance

    Detailed assessment of Core Web Vitals, page speed, and mobile optimisation.

  • Link structure

    Identification of orphaned pages and valuable internal linking opportunities to enhance site navigation.

  • Additional factors

    Comprehensive review of structured data, image optimisation and site security.

Rankings plateaued? Planning site changes?

Top-level content strategy review - £850

Find out what pages are working, which ones aren’t and what's missing. Get a fresh, expert perspective on your content through the eyes of your target audience, complete with prioritised recommendations for immediate improvement.
  • User journey analysis

    We navigate your site as new users would, documenting the complete content experience from first impression to conversion opportunity.

  • Content effectiveness assessment

    Evaluation of clarity, relevance, and persuasiveness across key pages and content types.

  • Strategic gap identification

    Pinpointing missing content opportunities that could address customer questions or conversion barriers.

Bring fresh eyes to your content library

Paid advertising audits

We'll share a comprehensive performance overview - identifying what's working, what's wasting budget, and what’s the one change you can make that will make the biggest difference.
  • Paid social audit - £1,125

    Optimise your social ad strategy, targeting and creative to connect with the right audiences.

  • Paid search audit - £1,125

    A platform-specific review of paid search channels covering campaign performance, structure, ad copy, bid strategies and conversion tracking.

Reduce wasted ad spend, improve CVR and increase repeat customers

Social media essentials audit - £850

Our organic social media audits have helped businesses double engagement within just 60 days. We'll review your social presence across three platforms to find where your untapped potential lies.
  • Current activity analysis

    Deep dive into your posts, metrics and demographics to identify strengths and improvement opportunities.

  • Performance assessment

    Evaluation of how effectively your social media efforts align with your brand's goals and KPIs to ensure strategic alignment.

  • Strategic integration review

    Analysis of social media's role within your broader marketing strategy.

  • Platform-specific optimisation

    Tailored recommendations for each platform's unique audience, algorithm and content requirements.

  • Future growth roadmap

    Actionable strategies and prioritised recommendations for optimising your social media presence and achieving measurable results.

For businesses of any size

Email marketing performance audit - £850

Spot hidden issues and missed opportunities to boost your open rates. We’ll assess your performance metrics, segmentation and design to help you create email campaigns people look forward to receiving.
  • Performance metric analysis

    Detailed benchmarking of your open rates, click-throughs and conversion metrics.

  • Deliverability health check

    Technical evaluation of sender reputation, authentication protocols and inbox placement.

  • Automation pathway optimisation

    Strategic review of welcome sequences, abandoned cart journeys and triggered emails.

  • Segmentation strategy

    Analysis of your audience segmentation approach.

  • Content & design evaluation

    Assessment of email design, copywriting effectiveness, and call-to-action performance across devices
  • Implementation roadmap

    Prioritised 90-day action plan focused on quick wins and long-term improvements.

Bring fresh life to your email strategy

Trusted by hundreds of leading brands

Audit FAQs

<p>We've designed each option to match specific goals and challenges. Not sure where to start? We always start the audit journey with a free 30 minute consultation where we will talk through your needs and ensure we matchmake you with the right audit.</p>
<p>Absolutely. Many clients benefit from a joined-up approach - like pairing a content audit with technical SEO, or email design with segmentation. We’ll help you build a tailored package based on your needs and budget, and can offer discounts on multi-audit projects.</p>
<p>Most audit recommendations are in your hands within 1-2 weeks. More complex reviews might take slightly longer, but we'll provide a clear timeline upfront and keep you updated throughout the process.</p>
<p>A jargon-free report with clear findings, prioritised recommendations, and next steps. Depending on your audit, you'll also get spreadsheets, visual examples or slide decks you can share with your team.</p>
<p>For most audits, yes - but only what’s necessary. We handle everything securely and guide you through the simple setup process, making it as painless as possible.</p>
<p>Definitely. While our audits stand alone, many clients choose to continue working with us to implement the plan. Whether you need campaign support, content creation, or technical fixes, we can tailor follow-on support to your needs.</p>
<p>Minimal. After a brief kickoff and access setup, we do the heavy lifting and only check in if we need clarification. You'll get a complete walkthrough when we deliver the findings.</p>
<p>Our audits aren't generic templates or overwhelming data dumps. They're practical, tailored insights from experts who understand your challenges. You'll walk away with clarity and a real plan – not just a PDF that gathers dust.</p>
<p><a rel="noopener" href="https://www.ctidigital.com/contact">Get in touch</a><span>&nbsp;or&nbsp;</span><a rel="noopener" href="https://www.ctidigital.com/digital-audits#call">book a call&nbsp;below</a><span>&nbsp;to explore how an audit could help you and your company grow and stand out online.</span></p>